Line art illustration of a woman's face with leaves, featuring the text 'Amaru Holistic Skin Care' in elegant script.

Clean Beauty.
Pure Power.

High-performance formulas that unleash radiant skin without compromise.

A woman with natural hair applying lotion to her arm while holding a bowl of mashed potatoes, sitting near a window in a cozy, well-decorated room with plants.

My Holistic Beliefs

I believe that what you put on your body and bring into your home should be as pure as nature intended.

My formulas are built on a decadence of raw shea butters, deeply restorative Argan Oil, lightweight Grape Seed Oil, Rose Hip Oil, ultra-nourishing Coconut Oil, Vitamin E, and more — all infused with your choice of 100% all-natural scents and essential oils.

No fillers, no synthetics, and no harsh chemicals. Just clean luxury.

Pure plant power, customized by you and scented with 100% botanical extracts. Your skin, hair, and home are naturally elevated.

ORGANIC / STRAIGHT FROM AFRICA / CRUALTY & CHEMICAL FREE / MADE TO ORDER

ORGANIC / STRAIGHT FROM AFRICA / CRUALTY & CHEMICAL FREE / MADE TO ORDER

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Upgrade to clean, potent essentials that dominate dullness and boost clarity.

Thoughtfully formulated with naturally derived ingredients, each product is designed to elevate your everyday routine while keeping things clean, simple and effective.

Featured Products

Choose your scent and personalized ingrediants by using the “Contact” link at the top of the page to personalize your order.

100% Natural Soap - Honey Shea
$5.00

With or without scent

This is a skincare product carefully formulated to hydrate and replenish your skin with essential vitamins and minerals to help restore your skin’s vitality.

Key benefits

  • Deep hydration to support the skin’s moisture barrier

  • Replenishes essential vitamins and minerals for healthier-looking skin

  • Helps restore radiance and vitality

  • Gentle formula suitable for daily use

Suggested use

  • Apply to clean skin morning and evening

  • Gently massage into face and neck until fully absorbed

  • Follow with sunscreen in the morning

Skin types

  • Suitable for normal, dry, and combination skin

  • Patch-test if you have sensitive or reactive skin

Ingredients to look for

  • Humectants (e.g., hyaluronic acid, glycerin) for

+ Organic
+ Made by hand
+ Cruelty-Free & Chemical-free

Custom orders are available for your skin needs. View the Ingredients page.

100% Natural Shea Beard Butter 8oz (Choose Your Scent)
$15.00

This holistic, natural men’s beard and hair treatment is carefully formulated to hydrate and replenish. Rich in essential vitamins and minerals, it restores skin and hair vitality while supporting healthy beard growth and a soft, manageable finish.

Key benefits

  • Deep hydration for skin beneath the beard and scalp

  • Replenishes moisture to dry, brittle hair and facial hair

  • Delivers vitamins and minerals that support skin barrier repair and hair strength

  • Reduces itchiness and flakiness associated with dry skin and beard

  • Lightweight texture absorbs without greasiness; leaves hair soft and touchable

How to use

  • Apply a small amount to clean, towel-dried beard or hair.

  • Massage into skin beneath the beard and through hair to the ends.

  • Use daily or as needed to maintain hydration and manageability.

Suitable for

  • All beard and hair types, including sensitive skin

  • Men seeking natural, nourishing care that supports both skin health and beard appearance

Formulated with natural extracts, nutrient-rich oils, and a small portion of natural beeswax to restore vitality without heavy residue.

+ Organic
+ Made by hand
+ Cruelty-Free & Chemical-free

100% Natural Shea Butter 4oz (Choose Your Scent)
$7.50

4 fl oz / 8 fl oz.

Shea Butter: Nature’s deep hydrator and skin restorer

Shea butter is a rich, natural emollient that nourishes and replenishes skin at the deepest levels. Its unique composition of fatty acids (including stearic, oleic, and linoleic acids) helps lock in moisture, reinforce the skin barrier, and restore softness and suppleness. Shea also contains antioxidants and essential micronutrients—vitamins A and E, along with trace minerals—that support skin repair, soothe irritation, and help maintain a healthy, radiant complexion.

Benefits

  • Intense hydration: Fatty acids form a protective layer to prevent moisture loss and improve skin elasticity.

  • Skin renewal: Vitamins A and E promote cell turnover and protect against environmental stressors.

  • Soothing care: Naturally anti-inflammatory components calm dryness, redness, and sensitivity.

  • Versatile use: Gentle enough for face and body, effective for dry patches, cracked hands, lips, and as a nourishing overnight treatment.

How to use

  • Apply a small amount to clean, damp skin to seal in moisture.

,+ Organic

+ Naturally grown and made in Africa
+ Cruelty-free & Chemical-free

CHOOSE YOUR SCENT

Make it yours.

Men · Women · Unisex

Choose from our collection of all-natural scented oils and botanical-inspired fragrances to personalise your products.

  • Hawaiian Punch

    Black Woman
    Creed Aventis (M)

  • Lemon & Thyme

    Barack (M)
    Louis Vuitton - Orange (U)

  • Victoria Secret

    Black Butter (U)
    Tom Ford (U)

  • Gardenia

    Mamuka Milk & Bergamot Honey (M)
    Sweet Orange

  • Mango Pineapple

    Jimmy Choo (M)

  • Lemon

    Sandalwood Blue Sage (U)

Clean Beauty.
Raw Power.

We fuse nature's purest ingredients with modern skincare science to nourish your skin's natural vitality. Our gentle yet powerful formulas restore balance and reveal your healthiest, most radiant glow—all while remaining deeply committed to the earth.

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WHAT OUR CUSTOMERS SAY

Real experiences from customers who value quality, care and attention to detail.

“I purchased the Obama Beard Butter for my sons and brother. They rub it all over their hair, beard, mustache, and body. They love that it is all natural, and the compliments from the scent are daily”
— Ms. D. Thomas
“Your products are so amazing because they incorporate natural fragrances into natural shea butter. Barack is masculine but not overpowering. It does wonders for my beard.

A little goes a long way! My beard is moisturized all day and looks healthy - I need more!”
— Mr. Z. Robinson
““Every detail was thoughtfully executed. We’re thrilled with the outcome.””
— Customer
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Let’s Connect

Have a question about our products, ingredients or finding the right option for you? We’d love to hear from you.

Complete the form and we’ll get back to you as soon as possible.

Shopping with us?
Explore our collection of clean, naturally inspired products created for skin, hair and home.

Interested in stocking our products?
We welcome enquiries from retailers and stockists.